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Leanne's Blog

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Choosing a Floral Design School
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As you focus on your career, how do you decide which school will be best for you? Check out the Top 10 list for choosing a floral design school and learn why the Floral Design Institute should be YOUR Education Resource.
Prom Trends 2014
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Proms have grown into year-round events. The planning and preparation begins months before the prom with social media an essential element in the planning. Pinterest and Instagram activity soars.
Color Trends 2014
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By now, you know the Pantone color of the year is Radiant Orchid, a lovely hue in the violet spectrum. This creative, inspiring color is sure to be a popular color for 2014. Rounding out the trending colors, you'll be seeing blues, grays, nudes and blushed pastels in the coming year. What do all these colors have in common?
Do Something You Love in the New Year
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January offers a clean slate, a fresh start, new hopes, new dreams and a chance to stretch ourselves as we reach for the sun, moon and stars in the New Year. January 1, 2014 brings a rare celestial gift; as we celebrate the New Year, a new moon will grace the sky. Look to the western heavens to spy the sliver of a young moon.
Sell Flowers with joint marketing tactics
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Marketing is more fun and twice (or thrice) as effective when you work collaboratively. So gather your entrepreneur friends together and let's get started. It's easy as 1-2-3!
Creativity Enhancers
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Unleash the Creative Soul We're all creative. Each and everyone one of us is born with a creative soul. That's what sets apart the human from all other living beings. Unfortunately, life gets in the way.
What do Florists Do?
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What do Florists Do? - I'm often asked, "What do florists do throughout a normal day?" What a great question. Of course, I always respond with, "there is no normal!" Now, I'm sure that is not the answer you're looking for.
Fabulous Floral Career
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Recently I was reminded just how fabulous it is to work in the world of flowers. Oh, yes. There are a few downsides (aren't there always downsides?) but, just a few. Mostly, being a florist is just grand fun.
Preparing for a career in floral design
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Education, the key to success - Are you thinking of a career in floral design? Or, maybe you already work in the world of flowers but want to expand your creative career options. As a talented and creative person, you have unique talents to share.
Preparing for AIFD Testing Part Two
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Last week I shared my philosophy on preparing for AIFD testing. Since then, I've received calls and e-mails asking "What makes a floral arrangement easy to evaluate when testing at the PFDE?"
PFDE Preparation
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How do you prepare for the AIFD testing? Great question! Let's start by going to the source. This link will give you the full details on testing. If ever in doubt, refer back to the web site. Everything you need to know is there.
Yellow Floral Sunshine
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Yellow Floral Sunshine - Nothing says "Spring" like a fabulous bouquet of vivid yellow flowers! From romantic garden roses to dramatic craspedia to luscious ranunculas....yellow flowers are the best.
Valentine's Day Roses
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Valentine's Day Roses - Emergency Care Tips. You received the most wonderful bouquet red roses for Valentine’s Day. This morning you notice that the blossom heads are starting to droop. Don’t panic. A few simple steps will correct this problem.
Fabulous Garden Roses
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Fabulous Garden Roses - Fragrant and fabulous, garden roses are a favorite of the contemporary bride. The lush petals opening into a full rounded bloom are softly romantic.
2013 Bridal Shows
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The 2013 Wedding Show season is here. Oddly enough, the show season for 2012 is just barely over. What was a winter to spring event has expanded to fill the year. Deep breath...time to do it again.
Lifestyle Business
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Lifestyle Business - I often hear, "Floral design is a lifestyle business". Just what does that mean? Is the term positive or negative? What lifestyle are we talking about? ? With a bit of research, I have to concur, floral design is a lifestyle business
I love Christmas
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I love Christmas...more and more each year. Of course, I love most any occasion that calls for flowers and decorations. That said, I guess you could say I love life since most every day demands flowers in my world.
Social Media for the Florist
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Social Media for the Florist - Web site, Blog, Face book, Twitter, You tube, Pinterest... How do you keep up? What do you need? Why do you even care? Take a deep breath and pay attention. Social media is a fabulous tool for the creative floral business.
Wholesale Flower Buying
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Wholesale Flower Buying - Where do you get your flowers and enhancing supplies? That is the question I hear over and over again. As a professional florist, it is one of the most important aspects of the job...knowing the best sources
Beachside Wedding
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Beachside Wedding - The life of a florist is never boring…a tad chaotic, but never boring. Recently, I had the grand opportunity of doing a destination wedding in Baja, Mexico in a small town outside of Cabo San Lucas.
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