Unleash the Creative Soul We're all creative. Each and everyone one of us is born with a creative soul. That's what sets apart the human from all other living beings. Unfortunately, life gets in the way.
What do Florists Do? - I'm often asked, "What do florists do throughout a normal day?" What a great question. Of course, I always respond with, "there is no normal!" Now, I'm sure that is not the answer you're looking for.
Recently I was reminded just how fabulous it is to work in the world of flowers. Oh, yes. There are a few downsides (aren't there always downsides?) but, just a few. Mostly, being a florist is just grand fun.
Education, the key to success - Are you thinking of a career in floral design? Or, maybe you already work in the world of flowers but want to expand your creative career options. As a talented and creative person, you have unique talents to share.
How do you prepare for the AIFD testing? Great question! Let's start by going to the source. This link will give you the full details on testing. If ever in doubt, refer back to the web site. Everything you need to know is there.
Valentine's Day Roses - Emergency Care Tips.
You received the most wonderful bouquet red roses for Valentine’s Day. This morning you notice that the blossom heads are starting to droop. Don’t panic. A few simple steps will correct this problem.
Lifestyle Business - I often hear, "Floral design is a lifestyle business". Just what does that mean? Is the term positive or negative? What lifestyle are we talking about? ? With a bit of research, I have to concur, floral design is a lifestyle business
I love Christmas...more and more each year. Of course, I love most any occasion that calls for flowers and decorations. That said, I guess you could say I love life since most every day demands flowers in my world.
Social Media for the Florist - Web site, Blog, Face book, Twitter, You tube, Pinterest... How do you keep up? What do you need? Why do you even care? Take a deep breath and pay attention. Social media is a fabulous tool for the creative floral business.
Wholesale Flower Buying - Where do you get your flowers and enhancing supplies? That is the question I hear over and over again. As a professional florist, it is one of the most important aspects of the job...knowing the best sources
Beachside Wedding - The life of a florist is never boring…a tad chaotic, but never boring. Recently, I had the grand opportunity of doing a destination wedding in Baja, Mexico in a small town outside of Cabo San Lucas.
Autumn Color Trends - The first day of autumn officially falls on September 22nd. In the flower world, autumn has been happening for weeks already. Mother Nature (with a little help from the farmers) provides such fabulous materials for the professional florist. Flowers, pods, cones, berries and leaves with so many textures and colors.
Flower School Success - I recently received the greatest compliment ever. It was told to me but....it was not my compliment. It is truly directed to the fabulous students and staff of the Floral Design Institute...